"adiZero Gram Challenge" - Busted

Further to my blog last 3Aug09 and wanting to find out the reality behind the ADIDAS “adiZero Gram Challenge”, I went today 10Aug09 at 4:30pm at the Adidas store in Greenbelt 3 Makati. Upon arrival I asked the salesmen in the store that I wish to take part in the challenge for both the “adiZero Aegis” for their trainer category and “adiZero Rocket” for the racing plats category.


As scaled adiZero AEGIS weight was 265 grams


As scaled ASICS Speedstar 3 weight was 248 grams lighter by 17 grams (winner)


As scaled adizero ROCKET weight was 194 grams


As scaled ASICS Piranha SP-2 weight was 116 grams lighter by 78 grams (winner)


According to the salesman the advertisement said that “bring in your running shoes for a weight-in, if they’re HEAVIER than 265g, we’ll give you up to 20% off your purchase of the ultra light adiZero Aegis, adiZero Boston or adizero Tempo.So gentlemen the challenge was “bring a heavier shoes” which is not a challenge at all! And on the same manner if you win over their product you get as well 20% discount, but why buy something that is heavier than what you already have?

ASICS are still far ahead in their shoe technology than the ADIDAS adizero producs on the real meaning of the word “challenge”. If you are at present intending to buy a new pair of running shoes and are not particular on the quality and technology then take the challege, bring your old shoes and get the 20% discount. Otherwise, you may want to consider the ASICS Speedstar-3 or ASICS Piranha SP-2.